Your sales should always be increasing. Never allow complacency to creep in. In other words by believing you have enough customers or income. The marketplace has a nasty habit of biting you with this mindset.
Learn how to separate your customers into A,B,C and D groups.Then, you need to ditch those customers who are high in maintenance and low in profitability!
You'll also learn how to balance your customers, so you don't have all your eggs in one basket making your business vulnerable.
Create a Marketing Strategy That Works!